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NELLIE'S TACO TRUCK
In a Digital Content Creation class I took in my graduate program at Drexel University, I created a content marketing plan for a hypothetical business, Nellie's Taco Truck. The campaign included content for social media, podcasts, video and more. Scroll through the slide show to take a look.
ABOUT US
Nellie's Taco Truck brings authentic Mexican street food to the streets of Philadelphia. Our goal is to provide a one-of-a-kind experience that energizes everyone with an enthusiastic welcome, exceptional service, awesome food, and an unforgettable time. Eat tacos how they should be eaten!
BRAND ARCHETYPE
Our archetype is the Explorer. In many ways eating is an adventure. You need to be self-motivated and willing to take chances to eat at food truck. Eating outside also gives you a sense of freedom. You don’t shy away from opportunities to try new and exciting foods.
BRAND COLORS
COVID-19 Video
Wavelength Video
Ken Burns Effect Video
Social Media Design Samples
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